Name recognition, advertising, word-of-mouth, and Search Engines all play an important role in being found on the web.
- It is vital that every bit of advertising has your web site address on it. This includes flyers, brochures, business cards, radio and television advertising.
- Tell people about your site and suggest they visit it.
- Build your site so Search Engines find it and you are listed in the top results.
- Use e -mail addresses that reflect your site. If your site is called: MyBusiness.com then mail should come from: Something@MyBusiness.com, not from MyName123@Zoogle.com.
- Keep information on you site fresh. A stagnant site loses viewers and loses position in the search engines.
- Make sure your site is more than pretty. It must be functional.
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